Monograms are nothing new. They hark back to Victorian times, and even, some say, to the Middle Ages. Some monogram artists will follow the Victorian rule of first initial, last (surname) initial, then middle initial, but they can be flexible on this. After all, the customer can specify exactly what they want and how they want it presented, choosing fonts, designs, and lettering as needed.
Those who perform monogramming may have backgrounds in creative arts, graphic design, or engraving. It's usually a craft that is honed over many years of training, at least in the case of traditional hand stitched monogramming or jewelry engraving. However, with today's digital machines and computer capabilities, a crash course in monogramming and lettering may be all that is needed for smaller operations like gift shops.
Customers can usually visit the website of a monogramming professional and place orders online, choosing from a variety of fonts, colors, designs, and even custom logos and symbols. They may feature special deals on signatures, initials, designs, or names on anything from clothing to gifts to T-shirts. Custom orders may cost more, but customers may feel it's worth it. In-store providers can do the job while you wait, or you can come back another day to pick up your monogrammed items, which can include tops, bottoms, gifts, towels, and even wedding cakes.
Wholesale monogrammers may offer volume pricing on apparel, clothes, and accessories, while a retail company may offer regular sales off one item when a second is purchased. Other services may include custom embroidery, personalized key fobs, purses and bags, and custom wedding cake designs. Professionals in this business must possess an eye for detail and a steady hand.