The commercial printing industry is a far-reaching one. It offers a wide array of services and solutions for clients of all sizes. Not only can printers produce creative designs for books, post cards, brochures, and business cards, but they can deliver them too. A sampling of services may include online content proofing, packaging, business communication, logistics transportation service, and sourcing and materials management.
Additional services can include customized formats and materials, print distribution, expedited services, and international mail and bulk distribution. Commercial printers are made up of several different types of professionals with expertise in various areas, from bindery to silk screening to sales.
Printing companies can produce products such as catalogs, retail inserts, instant digital printing, direct marketing, and labels. They also usually take care of postage and shipping as well. Other products can include magazines, books, newspapers, t shirts, and posters.
Professionals in this business should be skilled in sales, printing, publications, and prepress machines, depending on their area of expertise. No specific education is necessary, but technical proficiency of the task at hand is essential, often obtained through on-the-job training and occasional courses. The ability to work well as a team is also important, as are good communication and time management skills.
These professionals utilize many different pieces of equipment, machinery, and supplies on a daily basis. Laser jet printers, bindery machines, silk screening machines, and prepress machines are some examples. From books and magazines to post cards and brochures, reputable commercial printers provide a broad spectrum of full color or black and white printing services for customers at competitive rates.