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Advertising Magazine

The magazine, brochure, periodical and newspaper advertising business can be a complex one. That’s why professionals in this industry must be current on the most effective marketing tools for a certain circulation area and demographic. It’s an advertising agency’s job to design effective print media and advertisements, and make sure they reach the appropriate audience.

One can become a magazine advertising professional after attending college or university, with a focus in marketing. They may take courses in publishing, layout design graphic design and business. These individuals should be extremely creative, able to think on the spot and come up with catchy slogans, pictures and layouts that grab readers’ attention.

After an internship, they can work for large or small specialty advertising agencies that can further give them the experience needed to design effective ads, which pull the cover, classifieds and articles together. Rates vary by advertising agency, along with how many pages the publication is and what type of paper is used. Some fashion magazines feature lots of glossy, colorful print ads, while other simple brochures for local organizations may be more subdued with cheaper printing expenses.

Clients looking for magazine or brochure advertising firms can call the company directly or visit the website for more information on services. They may then meet with an agent in person to go over ideas. Anyone operating in the marketing industry should have a broad knowledge as to what types of ads are effective at targeting specific readers, which may lead to increased sales of the products being advertised. Whether for fashion or sports magazines, advertising representatives can outline portfolio estimates and quotes, turnaround times, mailing and suggested marketing tactics for their clients.

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Atlanta Homes & Lifestyles Magazine Write review for this local business
1100 Johnson Ferry Rd NE, Atlanta, GA 30342
(404) 252-6670  
Bright Side Mableton/Austell/Smyrna Write review for this local business
300 Village Green Cir SE Ste 201, Smyrna, GA 30080
(770) 426-9388  
Styleborn Media Concepts Write review for this local business
Stone Mountain, GA
(312) 767-9943  
Cobb/Paulding Advertiser Mag. Write review for this local business
431 Commerce Park Dr. Se. #103, Marietta, GA 30060
(770) 419-8613  
Whelan Group Write review for this local business
1215 Hightower Trl, Atlanta, GA 30350
(770) 993-7204  
New York Times-Advertising Office Write review for this local business
8302 Dunwoody Pl Ste 300, Atlanta, GA 30350
(770) 643-0053  
Senior News Write review for this local business
7511 Auden Trl, Atlanta, GA 30350
(770) 698-0031  
Georgia Trend Write review for this local business
5880 Live Oak Pkwy Ste 210, Norcross, GA 30093
(770) 931-9410  
RussianTown Magazine Write review for this local business
3855 Holcomb Bridge Rd. Suite 300, Norcross, GA 30, Norcross, GA 30092
(770) 447-0208  
Southern Historical News Write review for this local business
276 Main St, Hiram, GA 30141
(770) 943-1650  
Construction Equipment Guide Write review for this local business
14 Hunters Pass, Dallas, GA 30157
(770) 443-3174  
Community Connection Write review for this local business
8210 S Pine Cone Dr, Villa Rica, GA 30180
(770) 214-1880  
D & S Publishing LLC Write review for this local business
894 Narroway Church Cir, Dallas, GA 30132
(678) 738-0020  
Neomaxcom LLC Write review for this local business
39 Courthouse Sq, Dallas, GA 30132
(770) 505-8544  
Newton Citizen Write review for this local business
7121 Turner Lake Rd NW, Covington, GA 30014
(770) 787-7303  
Walton Tribune Write review for this local business
124 N Broad St, Monroe, GA 30655
(770) 267-8371  
Daily Tribune Write review for this local business
251 S Tennessee St, Cartersville, GA 30120
(770) 382-4545  
Barrow County News Write review for this local business
189 W Athens St Ste 22, Winder, GA 30680
(770) 867-7557  
West Georgia Shopper Ad Sales Write review for this local business
104 Kingsbridge Dr, Carrollton, GA 30117
(770) 834-5929  
Times Georgian Write review for this local business
901 Hays Mill Rd, Carrollton, GA 30117
(770) 834-6631  
Cedartown Standard Write review for this local business
213 Main St, Cedartown, GA 30125
(770) 748-1520  
Trib Publications Inc Write review for this local business
103 Broad St, Manchester, GA 31816
(706) 846-4336  
Passport Magazine Write review for this local business
337 S Milledge Ave Ste 209-2, Athens, GA 30605
(706) 354-8004  
White County News Telegraph Write review for this local business
13 E Jarrard St, Cleveland, GA 30528
(706) 865-4718  
Randolph Leader The Write review for this local business
524 Main St, Roanoke, AL 36274
(334) 863-2819  
Get contact information from a few different magazine advertising agencies and set up appointments. Take note if the professional is timely, accommodating and friendly. Ask to take a tour of the facility, and inquire as to specific services offered. Make sure the agency specializes in the type of nationwide or local advertising and marketing you need, and the advertising medium you desire, whether banners, billboard ads, promotion display, for sale signs, penny savers, newspapers, classifieds, or daily and weekly publications. If you decide to advertise in a magazine, choose one that reaches your marketing demographic, such as fashion, art, financing, money, sales, private venture, entrepreneur, business, special interest, photographs, art, sales, and facts. Find out if the advertising agency is nationwide or local, and if it has any business affiliations. Do your research and decide which type and design of magazine advertising your business would benefit most from, then narrow your search down accordingly. Stick to your budget above all, but also make sure you choose a reputable outdoor advertising firm—one that is truly respected in the business. Before choosing a magazine ad company for your marketing campaign, consider your target market, location, and circulation of the advertising, whether you want newspapers, classifieds, penny savers, shopper's guides, or daily and weekly publications. Ask to see a portfolio of previous work to ensure consistency of style. This will help you decide whether the advertising agency is the right one for you. Get rate quotes in writing before committing to a magazine advertising company.

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